As I'm bumping through the first week of my novel's debut and trying to avoid the pitfalls of self-promotion (which I find I'm not very good, by the way) I stumble across a post at Google+ with this article:  
http://www.forbes.com/sites/suwcharmananderson/2012/06/19/book-promotion-for-self-publishers-a-waste-of-time/

It's a fine line to walk, it seems. Ironic isn't it, that even in this arena we must find a balance. Somewhere there is the right mix between promoting your book, and writing the next, and the one after that. 

I find that this article gave me a bit of comfort in discovering that it may be just as important to write and produce more product as it is to spend time promoting oneself. Why would this be a comfort to me? Well, a person might think that writing a book, being an author, automatically makes one a good communicator. However, I find that's not the case-at least not for myself. The one-on-one, face-to-face conversations, where I can make a "real" connection with a person, I'm super with those. 

Creating that same connection over the distance of social media are a bit harder for me to grasp. I don't think I have taken the bull by the horns so to speak and immersed myself in the promotion of the first in what I plan to be a lifetime of books published. If the basics in this article hold true, maybe, just maybe I'm going to do all right. And friends, that is all I ever ask. 

Savannah